331 Joo Chiat Road, Singapore 427587
Award-winning local jewellery label, Choo Yilin, is set to open her flagship store at Mandarin Gallery, one of Singapore’s premier luxury shopping destinations in the heart of Orchard Road. Almost exactly two years since the opening of their first store in heritage-centric neighbourhood, Joo Chiat, Choo Yilin will officially unveil their Mandarin Gallery storefront on the 8th of July with a launch party.
In keeping with their grounding values of telling important stories of Asian heritage, conservation, and love – the new boutique at Mandarin Gallery will retain all the key elements that constitutes of the Choo Yilin Brand DNA. True to their heritage slant, the interior design of the newly renovated 1000 square feet boutique will feature oriental white vases alongside luxurious custom-made showcases.
This new storefront aims to take the Choo Yilin shopping experience up a notch as its luxurious interior furnishing incorporates Asian pieces with modern touches of elegance through marble accents and lavish gold trimmings. With exquisite designs and their signature Type A Burmese jadeite on showcase, patrons can expect to be treated to a visual feast of thoughtfully curated jewellery pieces. Flanked by individually styled showcases which displays their own theme in accordance to the collection it holds, the extensive collection of signature jadeite pieces remains the focal point of the store and brand.
Four Seasons Hotel, 190 Orchard Boulevard, #01-12, Singapore 248646
ERES, the luxury French swim and lingerie brand, announces the opening of its first boutique in Singapore. The 484 square feet store will be the brand’s first boutique in Asia, and the 43rd stand- alone retail space worldwide. A mix of simplicity and sophistication, the boutique was created by designer Georges Rabineau. Opening in the prestigious Four Seasons Hotel in February 2016, the boutique will offer the Spring Summer 2016 swim and lingerie collections.
Anne Kirby, CEO: “Singapore is seen as an ideal test bed for a brand looking to break into South East Asian market, and is viewed as an important place to build brand awareness. We are extremely excited and proud to be opening our first boutique in an incredible international city and shopping destination.”
Trendsetting and daring, the brand has been a force in the swimwear world for more than 40 years thanks to its iconic style, colours and know-how. The ERES lingerie collections, synonymous with graphic simple designs, reveal another facet of its creativity – always an elegant balancing act between style and technique. The essence of the ERES style stems from one philosophy: the Art of the Body, forever improving and mastering cuts that respect the body’s architecture and enhance its contours.
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